Leigh Dineen hints at "biggest sponsorship deal in the club's history"
With news slow, this is all there is to talk about really! Worth discussing though I guess. After this seemed to be left right until the last minute last season, this year we've got on it early and the Swans have confirmed that for the next two seasons we'll continue with Goldenway (GWFX) as our main shirt sponsor.
Last year's deal was worth £2million for the one year, and with Leigh Dineen stating this is the "biggest sponsorship deal in the club's history" it makes you wonder how much this one is worth.
"We are excited and delighted to extend our partnership with Goldenway for another two seasons and announce the biggest sponsorship deal in the club's history" Leigh Dineen
Short and sweet, Leigh. With GWFX a growing force in Asia and Ki returning to the Liberty off the back of a World Cup, there's definitely scope for some serious marketing in the Far East. We've already seen good growth there - billboards featuring the Swans occupied a massive space in a Korean mall and while my memory fails me I'm sure I've heard of other instances of "the Swansea way" spreading to an area which, five years ago, would have been completely unaware of this little corner of South Wales. It's important we utilise every opportunity we're given, and anywhere we can eke out a bit more cash through clever planning we should look to do just that.
Now we just have to wait to see how the kit looks...